TUBORG TURKIYE
Carlsberg Digital Signage
In this digital signage video prepared for Carlsberg brand for the Dark Market, elements belonging to the brand's homeland, Denmark, are highlighted. Cultural heritage is reflected in the brand language, creating a story from design to animation, emphasizing the aesthetic appearance of Nyhavn District, the strong presence of Elephants Gate, and Carlsberg's distinctive hops aroma.
First Draft
Custom Models and Designs
The design elements presented in the draft were reconsidered and modified to better reflect the brand, aligning with customer feedback.
Modelled by me, textures from Blenderkit
The 3D objects were modeled using Blender.
Textures, excluding the hops, were obtained from Blenderkit.
Design and Animation İbrahim Aktaş
Client Partner Ecenur Kördikanlıoğlu
Client Partner Ecenur Kördikanlıoğlu
Client Tuborg Türkiye
Agency 9-16
Agency 9-16
